FAQ

Mixtape is the world's first AI Record Label built exclusively for virtual creators. If you have incredible AI-generated tracks (from platforms like Suno and Udio) and want to release them under a fully realized, professional artist name, we provide the complete infrastructure to make that happen. From generating your artist's visual identity to managing your link-in-bio funnel and guiding your next release, Mixtape gives you the power of a major label, powered entirely by AI.

Absolutely not. 0%. This is our most important rule and how we are breaking the traditional music industry model forever. Historically, a record label provided marketing, visual design, and strategy, but in exchange, they took ownership of your master recordings and a massive cut of your money. Mixtape's philosophy is different: we believe in giving you the power and infrastructure of a label, without taking the value of your music. You retain 100% ownership of your IP, your tracks, and your streaming royalties. We are here to empower your journey, not tax it.

As we say at Mixtape: every great song needs a face to succeed. Listeners don't fall in love with isolated audio files; they fall in love with personas. If you have amazing AI tracks sitting on your computer, you need a compelling artist identity to release them under. If you want to grow an audience on highly visual platforms like TikTok, Instagram, or YouTube, you need to pair your music with engaging visual content that gives fans a real character to connect with.

Mixtape acts as your in-house creative agency. When you define your artist's identity, we capture their essence and provide a visual “Starter Set” of media. You can continuously generate authentic, on-brand lifestyle images for your artist, allowing you to build an engaging visual life on social media.

Your Mixtape A&R is a proactive, personalized career manager that works alongside you to help you succeed. It remembers the details of your artist, keeps an eye on your numbers, drafts images and posts based on your artist's identity, and surfaces what matters most to your growth. It even learns your taste when you build your artist, so its recommendations get smarter over time.

Never. Your A&R will draft ideas and nudge you when a marketing opportunity is worth your time, but it will never publish a post or share your data outside Mixtape without you explicitly tapping “Publish” or giving it the OK. You are always in the driver's seat.

When your artist's visual content catches attention on social media, you need a place to capture that audience. Your Mixtape is your ultimate Link-in-Bio and digital storefront. It seamlessly routes fans from social media directly to their preferred streaming platforms. Using our simple block builder, you can beautifully showcase your community posts, your social links, and even feature an Email Collection block so you can own your fanbase directly.

Think of the Grow tab as your personal growth engine. If you've ever thought, “I just dropped my first track... what do I do next?”—that is exactly what your Grow engine is for. It knows your music, your audience data, and our full music growth guides. You can ask for help with specific goals like “I just dropped my first track,” “Help me get more streams,” “Improve my mixtape page,” or “How to monetize my music.” It will respond with an actionable, step-by-step strategy based on what is actually working in the industry right now.

Releasing music to traditional platforms as an unknown artist often leads to the algorithmic “cold start” problem. The Mixtape Community Billboard solves this. It's a dedicated chart where you can discover the tracks and creators getting real attention from the community. It's the perfect place to drop your debut track and get early momentum from fans who care.

We believe in rewarding active creators. By participating in the community, sharing your work, and helping others, you earn Mixtape XP. You can then use this XP to actively boost your own posts and get even more visibility across the platform.

Mixtape operates on a simple and flexible credit system. To power your label's creative engine, you use credits that act as the currency across the platform. This ensures you are always in complete control of your creative budget and only use fuel when you are actively building your artist.

Credits are the fuel for your label's AI operations. You use them whenever you use our generative AI features. This includes generating your artist's visual “Starter Set,” creating new on-brand lifestyle images for your social media rollouts, and having your digital A&R perform heavy generative tasks.

Yes. While you can purchase credits on their own, a Mixtape Pro subscription is the ultimate way to run your label. Subscribing provides you with a recurring monthly allowance of credits. More importantly, upgrading unlocks the true power of your label: deep Analytics (engagement metrics, click tracking, and audience signals on your mixtape), exclusive Guides for AI artists (how to package your songs, profile, and audience growth into a system), and other great things.